CUSTOMER
Stadtwerke Göttingen
CALENDAR
03/2017 – 02/2018
CONTACT
Mike Gräfe
project Manager
CUSTOMER OBJECTIVES
- To close a future earnings gap by identifying and developing/expanding potential growth areas
OUR SERVICES/PROJECT SCOPE
- Analysis of current business segments and identification of viable and profitable areas of growth
- Development of a better understanding of future market developments and consumers
- Prioritisation of areas of action based on feasibility and financial impact (business case)
- Definition of business segment strategies and consolidating those into an overall business strategy for the public utilities
- Presentation of the growth strategy to various committees
RESULTS
- New growth strategy with specific courses of action agreed on (earnings potential, investment needs and human resource requirements for each business segment)
- Detailed implementation plan with approx. €5 million/year revenue potential
SPECIFICS
- Strong involvement of the supervisory board as a result of strategy workshops hosted over several days, aimed at improving their understanding of the business